Axwell, Ingrosso, and Alesso Have The Coolest Business Venture

Posted at May 25th, 2016 | by Shivani Goel | in

Axwell, Sebastian Ingrosso, and Alesso came together last year for a business venture called ‘N1ce Frozen Cocktails’, which makes delicious alcoholic pop sticks. They think they have a special insight into their market, “Over decades of experience as the world’s most popular electronic music DJs, we found a product our fans love, and we’re bringing it to market through venues we know better than anyone else: festivals and clubs.”


These frozen popsicles come in four different flavours, Strawberry Daiquiri, Pina Colada, Mojito, and Margarita. The aim is to make these as popular as beer or cider, and they’ll be especially delicious during the summer season. “We first launched in the places we know best: the festivals and clubs of Sweden, Denmark, and Cyprus. In our first three months alone we sold 250,000 popsicles. Now, we’re bringing our delicious frozen cocktails worldwide in bars, restaurants, hotels and retail stores.”

Nice-CocktailsThey’ll be expanding to 11 countries and if you want to invest in this venture, click here to find out more!

Shivani Goel

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